Hit a wall last night and started writing crap

Went to bed, slept for ten hours, woke up and found Lawson Clarke's webpage and got inspired again. Thank you, Male Copywriter, wherever you are. Here's another OnStar ad for my homework for copywriting class at SVC with instructor Casey Brewer.

Captain Macintosh probably thinks that you’re just another hotshot detective playing by her own rules.

But deep down you know he can’t help but admire your grit, your spunk, the lightning in your belly. And why shouldn’t he? Because you know that going by the book and going by your gut aren’t always the same thing. You know that a good officer puts her ear to the street so normal citizens can keep their ears on their pillows. You push and scrape from every different angle until you get your answers; that’s just what a good cop does.

OK, so you don’t technically work for any law enforcement agency and the closest you’ve ever come to being a peace officer was stopping Jeremy from cramming creamed carrots into his little sister’s ears.

But when a couple of joyriders made off with your new Tahoe, it was you that tipped off OnStar. The Onstar team immediately located the vehicle and the perps were brought to justice. Another case closed. But it’s time to move on and it’s better if you slip out the back before Macintosh begs you to stay on. Besides, you husband just phoned in a Disorderly Conduct call and it’s got your name written all over it, sister.